Creating Your "Signature Look" - With a Little Help

By: Charlotte Maddox

The statistics are that we wear 20% of our wardrobe regularly so the other 80% just hang in our closets, albeit beautifully. Why do we reach for the same items and outfits?

When we’re comfortable, we’re really ourselves so we seek out certain people, choose activities and events, and put on clothes that make us feel good. Some people know instinctively what suits them, like my brother and his wife. My sister-in-law is pretty, petite and fit with incredible taste in clothes. If she has picked up something from a discount store for almost nothing, you’re sure it’s a top designer. Others learn by trial and error or we need a little help to find our "style."

Where do we turn for help? Depending upon what you’re trying to accomplish, consider these resources: friends and family members, personal shoppers, a seamstress and a designer.

The clothes you reach for in your closet provide a clue to your style. Compliments you receive are clues about what’s becoming to you. Whether you’re trying to look your best or selecting a specific wardrobe, get the opinions of people who know you: family members and friends who have good taste and are ruthlessly honest with you. Take them shopping; ask them to tell you what they think about outfits you choose and try on ones they suggest. You may be surprised at what you learn.

Many higher-end department and specialty stores have personal shoppers to assist you. Visit two or three stores that have lines of clothing you like and talk with the personal shopper to learn her experience in fashion and retail. Ask her to help with a few outfits so you’ll know whether she’s on target or if she’s picked out things you might wear to a costume party.

A trick I learned from my brother is to use the services of a tailor or seamstress. If an item doesn’t fit just right, he takes it to a tailor. That’s quite clever for a couple of reasons. Our clothes should mold to our bodies (no matter what our shape), not the other way around. Plus, working with a seamstress teaches us to enhance our best features and minimize our "flaws." Carried one step further, a good seamstress can design clothes specially for you.

What attracts you when you’re flipping through fashion magazines, watching people and shopping? If you find yourself drawn to particular clothing and designer lines, these reflect your personal style. Are they too expensive for your current budget? Apply the Style Network’s "The Look For Less"â„¢ technique: bargain hunt for a look similar to a designer one you like.

With a little help, you can create your "signature" look. The benefit is feeling comfortable and confident when you move through your life.

Charlotte is an experienced independent beauty consultant with Mary Kay Inc.

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http://www.marykay.com/charlottemaddox